Description: Data is being democratized, extending the audience for business analytics by sharing access with more enterprise users. In theory, that should mean more people can bring insights to the surface and uncover new opportunities to create customer value. Advances like data orchestration and data lakes have made broader access easier – but many organizations still struggle to make widespread delivery of comprehensive, trusted data a practical reality. Before analytics systems inherit it, data needs to meet regulatory, statutory, and governance requirements. It has to be correct, accurate, and properly catalogued with known lineage. All this should happen with minimal human intervention. Depending on a company’s existing data management infrastructure, that can present significant challenges.
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